Wednesday 14 May 2014

MUA Animal Testing Policy

It seems that a lot of companies have been responding to emails regarding their animal testing policy over the last couple of weeks, the latest one being MUA.

MUA are a budget-friendly make-up brand available online and in Superdrug stores nationwide. With their products ranging anywhere from £1, I was desperate to get a reply about their animal testing policy and suitability of vegan products, so was delighted that they replied. Here is what they had to say:
Hi there Kelly, 
Thank you for your email!  
We can confirm our products are not tested on animals and are 100% cruelty free. We do not sell directly in China, only via our online site exporting from the UK. 
Our products are not Vegan or Vegetarian suited as some of the ingredients are derived from sources not accepted by Vegans or Vegetarians.  
Unfortunately we cannot confirm fully whether our products contain any animal by-products, mainly due to when developing a product you would set out with specific claims such as this in mind and brief raw material suppliers accordingly.
To confirm whether the whole product contains by-products after production would entail us asking for breakdowns for every ingredient which would take a lot of time and additional expense to come to the conclusion. As this is not a specific claim we are marketing and it is not an EU cosmetic requirement we would not want to pursue this additional research. 
Kind regards (name omitted) 
It's always great to hear that a company is not testing on animals, and by only selling in China via their online store they don't fall under the same animal testing laws as having a physical presence in the country. However, I am saddened by the fact that they don't have a vegan or vegetarian list, but since they are cruelty-free, if you're confident reading ingredients, I think they do have some products suitable.
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